FRED's jewels

The Fred Jewels

When you first discover the Fred jewellery brand, you can't help but be impressed by its bold and colourful aesthetics. Founder Fred Samuel has always had a passion for multi-coloured gemstones, pearls and diamonds. The brand's signature piece, the Force 10 bracelet, is a case in point. This design celebrates the surprising encounter of a woven steel cable with a gold buckle, adding an original twist to the unusual fastening. Offered in a variety of colours, this bracelet owes its appeal to the virtually infinite number of combinations available. A true symbol of elegance and relaxed style, the Force 10 collection can now be customised, allowing everyone to create their own unique piece of jewellery.

While never forgetting its origins and heritage, the Fred label is firmly focused on the future, constantly enhancing its artistic legacy, while demonstrating its technical expertise and devotion to traditional craftsmanship. The company continues to produce luxury jewellery designs of exceptional finesse. With a trademark versatility, the brand remains committed to offering easy-to-wear jewellery, blending light and colour to create stunning pieces to enhance the wearer’s style.